GOAL+Academy

**Introduction to [|Goal Academy of Learning] **

While studying comprehensive media plans, two colleagues and myself developed a media plan for a charter school, GOAL Academy. GOAL Academy is a project-based school forged on a culture of high-expectations, charged with the conviction that every child will learn. The curriculum features thematic, interdisciplinary instructions, project-based learning, and portfolios in place of grades. However, since GOAL Academy looks different from the typical school, school leaders must communicate the educational plan with all stakeholders, both internal and external audiences.

**Reflection **

This exercise in developing a comprehensive media plan helped me understand the importance of engaging all stakeholders. Communication with external stakeholders is the first step in a true collaborative partnership with the community. My colleagues and myself felt it was irresponsible to simply "disseminate" information. Therefore, listening sessions to gain feedback and address questions and concerns were integral components of our media plan. Additionally, we looked at facility usage and determined which facility could house GOAL Academy, a school within a school.

Administrator Standard #4; Content Guidelines K Administrator Standard #5; Content Guidelines G